Sell Side: Marketing

Welcome!
As always, the M&A Mindset keeps things simple in 3 separate sections:
INTERESTING M&A ARTICLES
INSIGHTS & INFOGRAPHICS
BOOKS OF INTEREST

This weeks focus area for INSIGHTS & INFOGRAPHICS:
Sell Side: Marketing

Enough chat. Let’s get to it.

ARTICLES
Interesting M&A/Finance Finds

• Business & Industry Trends of 2024

• Services Businesses Lead M&A Activity

• Hall-of-Fame Quarterback, Steve Young, Takes His Expertise Into M&A

• The 2024 Markets & Economy in 33 Charts

• Generative AI in M&A: Where Hope Meets Hype

And just because…

• Elon Musk Bashed by Heavy Metal Drummer to the Tune of $56 Billion

INSIGHTS & INFOGRAPHICS
Sell Side: Marketing

• The marketing aspect of selling a company is more involved and requires much more work than many business owner may anticipate or appreciate.

• There is a lot more to marketing a company for sale than "simply putting the numbers together and sharing with a few key players in the industry".

• Companies rarely "sell themselves" without assistance. Having a professional M&A advisor and other professional advisors is key.

BOOKS
Good Reads This Week

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